010214 PETA Welcomes Cattlemen With BillboardFebruary 2, 2001San Antonio, TX - The group People for the Ethical Treatment of Animals is welcoming members of the National Cattleman's Association to town with a very eye-catching billboard. It's located off Highway 281 near St. Mary's Street downtown, and it reads "Beef -- it's what's rotting in your colon." The billboard popped up just as the cattleman's convention got under way in downtown San Antonio.
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